Professor, School of Data Science and Artificial Intelligence, Taejae University / CEO, Pebblous Inc.

Dr. Joo-Haeng Lee is the co-founder and CEO of Pebblous Inc., a startup specializing in AI and data quality assessment and enhancement. Before founding Pebblous, he spent 23 years as a researcher at the Electronics and Telecommunications Research Institute (ETRI) in South Korea, focusing on artificial intelligence and computer graphics. In 2023, Dr. Lee served as the president of the Korean Society of Computational Design and Engineering (CDE). He is also a renowned code-painting artist, having been an invited artist at the Daejeon Biennale 2020 and participated in over 15 exhibitions. His accolades include the Wolfram Innovator Award (2019) and the Gaheon Academic Award (2015, 2007).